We run 81 real Google searches across your service area and show you, cell by cell, where you show up — and where a competitor is taking the call. Most local businesses are invisible to two-thirds of the people searching nearby.
Anonymized — your map will look different.
See exactly where in your service area customers can find you — and where they can’t.
Google personalizes local results by physical location. Someone searching from across town sees a completely different 3-pack than someone next door. A single rank check from your laptop tells you almost nothing about whether your service-area neighbors can find you.
We lay a 9×9 grid across your service area — 81 points in total — and run a real Google search from each one. Every cell returns the local 3-pack as it appears to a searcher standing on that spot. You see, cell by cell, where you rank #1, where you slip, and where you don’t appear at all.
“You rank #2 for plumber toronto.” Useful only if your business operates from a single point and every customer searches from that same point. Neither is true.
“You rank #1 in 12 cells, #2 in 14, #3 in 11, and don’t appear at all in 44.” Now you know the shape of your territory: where you dominate, where you fade, and where your competitors own the conversation.
Every TurfScan ends with a fix list. Three prioritized actions specific to your business and category, written by our AI Coach from your real audit data — not generic SEO advice. You walk away knowing what to fix, in what order.
Reads your map.
Writes your fixes.
iPhone users searching from the northern half of your service area get directed to a verified competitor. Verifying the listing is a 5-minute fix that immediately reclaims those cells.
For this plumber: Angi, HomeAdvisor, Thumbtack, BBB, and 4 others — all absent. The exact list is industry-specific. Citation authority on the directories Google cross-references is the fastest TurfReach lever.
Three directories show abbreviated or malformed address strings. Fixing NAP consistency reduces noise that suppresses trust signals.
Sample output. Your actions will be specific to your business, category, and what your map reveals.
One score, 0–100, for how visible you are across your whole territory. Quote it, track it, watch it climb.
Most local businesses we scan land between 30 and 55 before optimization.
The TurfScore combines reach + rank into the single number to the left. If you want to break it down, your dashboard shows all three.
60 seconds · no credit card · your real audit data
Start with one map. Decide the rest after you see it. Get an audit, diagnose what’s breaking your visibility, walk away with what to fix. Hand it to your team, share it with a freelancer, or use it to evaluate vendors — your call.
Compare: most agencies charge $1,500–$2,500+ before they’ll even look at your map pack. TurfMap audits start at $99.
Find out what your map actually looks like.
Scan + 90-day Roadmap built around your map.
The full picture — for operators ready to invest.
Audit buyers who decide they want full implementation typically engage Fourdots Digital’s Local Lead Machine for done-for-you local SEO and ad management. We’ll discuss options on the strategist call.
Want to watch it every week? Add monitoring after your scan. We track your visibility weekly, alert you when it shifts, and (on Pulse+) build and maintain citations across ~25 industry directories on your behalf.
Continuous monitoring of your local SEO territory.
Pulse tells you what’s broken. Pulse+ fixes it for you.
Everything in Pulse, plus:
Looking for full-service local SEO instead of self-serve monitoring? See Fourdots Digital’s Local Lead Machine →
The $99 promise: if your map doesn’t show you something you didn’t already know, email us within 7 days and we’ll refund it — no back-and-forth.
All prices in USD.
If you make it to the end of this page, you already suspect you’ve got a visibility problem.
Worst case: $99 confirms it.
Best case: you find a quick fix that pays for itself in one new customer.
81 actual Google queries per scan, not estimates.
Branded PDF report you can keep, share, or hand to a freelancer.
By the agency that uses it on its own clients every day.